Third project this year for South of England developer.

As with the previous post, this is one of three sales models we’ve produced this year for another of our regular clients who keep coming back to us for high quality sales models for their marketing suites. This model was at 1:150 scale which is the ideal scale option for smaller housing developments. Larger developments typically need to be at 1:200 scale or even 1:250 scale just to keep the model base to a manageable size. We were planning to post photos of all three projects this month but two of the almost completed models have gone on hold at the last minute due to some late design changes on site. It’s probably going to be a couple of months before the other two models can be fully completed but hopefully we’ll be able to post finished pics towards the end of this year.

Third sales model this year for major UK house builder.

This is the third sales model we’ve produced this year for one of the UK’s biggest housing developers. We’ve been supplying high quality sales models for their marketing suites for over 12 years and have another very large project for them booked in later this year. An important feature of this site was the sloping topography which had to be very precisely modelled so that the gardens with retaining walls and steps could be accurately represented. If you click on the right inset pic above you can see a close up example of these level changes.

Topographical landscape model.

Featuring the site of a gas-fired power station on the Pembrokeshire coast, this large topographical model was built at 1:1000 scale which is an ideal scale option for a large spread-out site. At this scale 1 millimetre represents 1 metre so a 2Km long site fits onto a 2m long base which is big but still manageable, as long as you have space in your marketing suite. Even though the scale is small it still allows us to show a recognizable level of detail for any important buildings whilst any surrounding context buildings can be shown as massing blocks which helps to keep costs down.

Sales models for two housing developers.

Earlier this month we delivered two housing models to different developers on the same day. We’d actually finished both models a few weeks earlier but neither client had their marketing suite set up so they asked us to store the models until they were ready on site. Both marketing suites were completed in early August and, whilst we deliver projects all over the UK, on this occasion the sites were less than 40 miles apart so it made sense to deliver them on the same day. We produce at least a dozen of these residential sales models every year alongside industrial and display models of all types for a variety of different marketing requirements.

Realistically detailed model at 1:150 scale.

Located on a steeply sloping site (as you can see from the photos) this was a model where the topography was almost as challenging as the building itself. Designed over three levels, interlinked by steps and ramped walkways, the villa was an integral part of the surrounding landscape and the two elements had to be modelled very accurately to fit perfectly together. The client actually asked us to produce two identical models, one to be kept in the UK and the other to be shipped to the architect in Spain.

Riverdale Developments discover models help sell!

They say good things come in 3’s and that’s certainly the case for Riverdale Developments for whom we’ve just completed our third sales model in less than two years. The company first tried using a sales model in early 2016 when they commissioned us to produce a high quality marketing model for their Fairways site in Sussex. It worked so well they came back to us for a second project in early 2017 and we’ve now recently completed a third model, hopefully with more to follow later this year. All three of their models were at 1:200 scale which is the ideal option for small to medium sized developments because it allows us to show a high level of detail without the model base becoming too big to be practical.

Another sales model for Taylor Wimpey

This is the latest in a long line of models we’ve produced for Taylor Wimpey, one of the largest house builders in the UK. We’ve been supplying their sales models for many years and they keep coming back to us because of our consistent high quality, attention to detail and the fact that we always deliver on time. If you need a marketing model for your development we’ve got over 20 years of experience in this field so we can give you any advice and guidance you might need to ensure you get the best possible model for your requirements. Don’t hesitate to get in touch, even if it’s just for an informal chat and a rough guide on scale options and costs.

Marketing model for "not-for-profit" housing organization.

Curo, a not-for profit housing developer is one of the largest housing providers in the west of England. This marketing model represents just part of a very large overall site near Bath and is the first time the company has used a model as a promotional tool. The plan is to follow this with additional models as new phases of the site become active. The development is a mix of apartments and houses and includes a large proportion of affordable homes. We used 1:250 scale for this model because it kept the overall size of the base compact but allows us to show a reasonable level of detail.

Developer comes back to us for a second sales model.

When we produced a sales model for this house builder last year it was the first time they’d used a 3D model as a marketing tool for one of their developments. They were very pleased with the model when it was completed and it obviously worked well because they came straight back to us for this new project, which has been equally well received. The model is at 1:200 scale which works well for this type of mid-size development because, as you can see from the images above, it allows us to show a high level of detail for both the buildings and the overall site (roads, paving, landscaping, etc.).

Landscape model with accurate topography.

This large topographical model is 3m long by 2m wide and is made in four sections that butt together on adjustable height trestles. It’s the second large landscape model we’ve made for this client (see Recent Projects December 2016) and was commissioned as part of a public consultation process for a proposed development near Coventry. The aim of the model was to demonstrate how high embankments and landscaping around the site would screen it from surrounding villages so it was important that the on-site levels and surrounding topography were all accurately recreated. The buildings are shown as massing blocks due to the small scale (1:1250). Each metre is represented by just 0.8mm, so that the 16 metre high commercial buildings shown on the model are only approx. 13mm high.