Interactive Masterplan Model 1:750 Scale
By all accounts, our 6.5m x 5.5m interactive model of Cardiff stole the show at Olympia during London’s inaugural MIPIM global property conference last week. Our team set it up on Tuesday for the 3 day event and then dismantled it on Friday evening, bringing it back to Cardiff (in two vans) where it is shortly going to set up in a permanent marketing suite. Once the model is in its new home it will be used to promote the city of Cardiff to national and international investors. It is a fully interactive model controlled via a large touchscreen which activates over 30 different lighting zones on the model and at the same time displays relevant information pages on the touchscreen. The screen images will also be projected onto a giant screen so that the information is visible to all.
Cardiff City model moves to County Hall.
After being centre of attention at the football Stadium event, our Cardiff City model is now on temporary display within the County Hall offices in Cardiff Bay. As you can see from the images it’s a much more low-key venue but we’re told it does get a regular stream of visitors, from politicians and potential inward investors right through to police officers from other cities who use the model to help with crowd control planning for visiting football supporters (sadly not from premiership teams this year!). It’s going to be in County Hall for a few more weeks before moving to its permanent venue in the new Library (opposite John Lewis) where it will be open to the general public. Since the stadium event we’ve added a few tweaks and improvements to the model itself and to the interactive element including a new “All lights on” button which lights up all 36 of the model’s lighting zones at the same time.
6.5m x 5.5m model of Cardiff at 1:750 scale
Here’s a first glimpse of the massive project we’ve been working on for the last 5 months, a 6.5 x 5.5 metre interactive model of Cardiff. We set it up for the first time yesterday at a major launch in the Cardiff City football stadium where it was the centre of attention for over 200 specially invited guests. The model has been designed for use in a permanent marketing suite to promote the city of Cardiff to national and international investors. It is a fully interactive model controlled via a large touchscreen which activates over 30 different lighting zones on the model and at the same time displays relevant information pages on the screen. The touchscreen images are also projected onto a large screen above the model so that the information is visible to all. More information to follow soon.
For Royal Borough of Windsor & Maidenhead
1:750 scale is ideal for a masterplan model because it allows you to represent a large area, such as a town centre, on a reasonably compact base but at the same time the buildings are large enough to appreciate storey heights and general massing. This particular example is approximately 1.8m square and includes over 20 removable panels for the redevelopment zones. This allows interchanging of different options so that each development proposal can be viewed and assessed within the overall 3D context. The clients were delighted with the finished model and indeed, one of the councillors wrote to us personally to say “I would like to once again thank you and all your colleagues for doing such a great job.”
Small scale, white styled model – Scale 1:750
Over the years we’ve produced many of these white styled models because they’re ideal for presenting a clear overview of large spread out sites, such as this proposed school development. The monochromatic styling keeps the costs down and the small scale keeps the model base to a compact, portable size – approx 800mm x 700mm in this case. Despite the small scale, we are able to show a high level of detail on the buildings including clear acrylic for windows. This model is going to be used for presentation to the planning authorities and for a public consultation exercise. To see another example of this type of model, see “Cricket Ground Development – Jan 2012” blog.