6 display models for HSBC branch refurb in Canada

Our latest confirmed order is for 6 models for display in a newly refurbished HSBC main branch in Canada. Commissioned as part of an ongoing worldwide branch refurbishment programme, we’ve created scores of these models over the past two years and sent them to HSBC branches in cities all over the globe. Designed to fit into standardized glass cabinets, the purpose of the models is to draw attention to newly created information panels featuring case studies of companies the bank has supported. So far we’ve created seven different model types, with more designs pending. All the models began as concept visuals which we then developed from prototypes through to final approved designs, before going into batch production. The main picture above shows four of the models in one of HSBC’s central London branches. The smaller images show close-up views of three of the model types.

Exhibition Wall Display

This large wall display is actually a 3D realization of a 2D visual that was designed by the client’s in house graphics team. They asked us to make 3D version of the image so that it could be mounted on a wall at an exhibition to act as an eye-catching focal point for their stand. Made from Perspex and other plastics, some with painted and lacquered finishes, it is almost 2.4 metres wide and makes quite a visual statement with its strong colours and curved reflections off the shiny spherical surfaces. The client has since mounted it on the wall in his reception area.

 Revolving Globe Display

The client for this project, Nottingham University wanted to create an eye catching icon that they could use as a marketing tool at various promotional events. To emphasize their strong overseas connections they wanted to visually portray their marketing strap line “Closing the Global Knowledge Gap” by creating a world globe made up from jigsaw shaped pieces with their logo as the final piece of the puzzle. We developed this brief from loose concept stage to a fully realized functional display that they could transport and set up easily themselves at any venue. We even threw in the idea of making the globe rotate slowly and up-lighting it from below to add extra visual impact. The globe itself was made from fiberglass (for strength and lightness) with a painted and lacquered finish.

Floor Plan Model – 1:50 Scale

The client, one of the country’s biggest national home builders, asked us to create a model that showed the internal layout of a typical floor plan so that prospective purchasers could visualize the room spaces in the different apartment designs. This 1:50 scale model uses clean, white finishes and stylized representation of furniture/fittings to give the viewer an instant understanding of room usage and spatial organization.

Exhibition Model

This unusual, life-size model was designed to illustrate the technical aspects of the client’s product at a trade exhibition. The product is a moulded paver panel that creates durable and attractive parking and vehicle access areas, with a choice of either gravel or grass top filling. Essentially, the model shows a typical construction method from surface to subsoil level. The whole thing comes apart for easy transportation and the client has since added branding to the panel in the centre of the tyre.