For Royal Borough of Windsor & Maidenhead
1:750 scale is ideal for a masterplan model because it allows you to represent a large area, such as a town centre, on a reasonably compact base but at the same time the buildings are large enough to appreciate storey heights and general massing. This particular example is approximately 1.8m square and includes over 20 removable panels for the redevelopment zones. This allows interchanging of different options so that each development proposal can be viewed and assessed within the overall 3D context. The clients were delighted with the finished model and indeed, one of the councillors wrote to us personally to say “I would like to once again thank you and all your colleagues for doing such a great job.”
Two unusual projects to brighten up February
As well as our run of the mill (if you can call them that) projects, we often get asked to make unusual objects such as the oval “magic” mirrors and the twin Tipi model shown above. The mirrors were commissioned by an artist for an installation in Italy and had to feature the famous “Mirror, mirror on the wall…” wording in raised gold script. The Tipi model was produced for an events company who wanted to illustrate the exciting and inspirational space created by the twin tent set up.
Detailed marketing model on complex sloping site.
This technically demanding project was one of several marketing models we have made recently for national house builder Taylor Wimpey. It was a particularly difficult project because it comprised over 150 units on a steeply sloping site. Many of the houses were split level properties and each plot required accurate modelling of retaining walls, complex access steps, and carefully designed embankments in the gardens. Even though 1:250 is a fairly small scale, if you click on the first image to enlarge it you’ll see the high level of detail we have been able to achieve. The second image shows the model on site in their marketing suite.
Detailed Marketing model – Scale 1:150
When space in a sales office is limited, 1:150 is a useful scale option because it is small enough to keep the model compact but large enough to show plenty of detail, which helps bring the model to life. This model was only 450mm square but if you look closely at the enlarged images you’ll see we’ve actually been able to show the wooden handrails on the balcony balustrades. This type of detail invites the viewer to inspect the model up close and allows them to visualize themselves enjoying the sea view from what could be their apartment balcony. All of which builds confidence and can help secure early sales, even when the site outside is little more than a hole in the ground.
High quality sales model for national house builder – 1:200 Scale.
Taylor Wimpey is one of Britain’s biggest housing developers and they keep coming back to us because of the consistent high quality of our work and the reliability of our service. We finished this particular model for them earlier this month; we’ve just started another and we’ve got several more in the pipeline. These highly detailed and very accurately made models are an ideal marketing tool for any housing development Sales Office.