Model for luxury spa resort in Northern Ireland.
The purpose of this model was to illustrate the proposed new accommodation, gardens and spa facilities at this top luxury hotel in Northern Ireland. The client, who had just won a major award, was hosting an industry event and felt it was important that the delegates should see what the new facilities would look like once the building work was finished. It was a challenging project for a number of reasons – the complex topography and landscaping, the numerous cabins, walkways and water features and, not least of which, the fact that the design was still being finalised. On top of this there was a very tight schedule of only 3 weeks to turn the project round. We got it there with a day to spare and, by all accounts, the model was very well received by everyone involved.
Demand is high for residential marketing models.
We’re producing a steady stream of housing models at the moment as more and more developers are realising how effective they are as a sales tool. This latest project was the second model we have produced for this client and at 1:200 scale was a particularly large model at over 2m long x 1.2m wide. For larger sites like this it’s helpful to show plot numbers in gardens or, in the case of apartments, on the roofs of the buildings. If you click on the left inset pic above to enlarge it you can see an example of this in the photo. We’ve currently got two other housing models in production and a couple more in the pipeline. But just for a bit of variety we also have two industrial models on the go which need to be shipped to Munich in mid-June. It’s looking like a busy Summer for us!
Riverdale Developments discover models help sell!
They say good things come in 3’s and that’s certainly the case for Riverdale Developments for whom we’ve just completed our third sales model in less than two years. The company first tried using a sales model in early 2016 when they commissioned us to produce a high quality marketing model for their Fairways site in Sussex. It worked so well they came back to us for a second project in early 2017 and we’ve now recently completed a third model, hopefully with more to follow later this year. All three of their models were at 1:200 scale which is the ideal option for small to medium sized developments because it allows us to show a high level of detail without the model base becoming too big to be practical.
Developer comes back to us for a second sales model.
When we produced a sales model for this house builder last year it was the first time they’d used a 3D model as a marketing tool for one of their developments. They were very pleased with the model when it was completed and it obviously worked well because they came straight back to us for this new project, which has been equally well received. The model is at 1:200 scale which works well for this type of mid-size development because, as you can see from the images above, it allows us to show a high level of detail for both the buildings and the overall site (roads, paving, landscaping, etc.).
Marketing model for red brick hospital redevelopment.
Completed in 1845 this sprawling Victorian red brick hospital building is being converted for residential use and the developer needed a site overview model as a marketing tool for their sales office. This was a difficult project because we had to draw up many of the elevations ourselves from photos and original floor plans and we had to accurately reflect lots of small but important level changes across the site. At 1:200 scale we also had to show all the original Victorian stonework detail such as quoins, finials, clock towers and complex chimney designs. The model and a purpose-built display plinth were delivered to site in Shrewsbury early this week ready for a launch event in the New Year.