Developer comes back to us for a second sales model.
When we produced a sales model for this house builder last year it was the first time they’d used a 3D model as a marketing tool for one of their developments. They were very pleased with the model when it was completed and it obviously worked well because they came straight back to us for this new project, which has been equally well received. The model is at 1:200 scale which works well for this type of mid-size development because, as you can see from the images above, it allows us to show a high level of detail for both the buildings and the overall site (roads, paving, landscaping, etc.).
Another high quality housing model for national house builder.
Taylor Wimpey, one of the largest home builders in the UK, have been regular clients of ours for over a decade and this project was one of three sales models we’ve made for them in the last eight months. At 2.2m long x 1.7m wide it’s an extremely large model so they had to allow plenty of room for it in their sales office, as you can see in one of the pics above. For big developments like this, 1:250 scale is an ideal choice because it allows us to show a good level of detail without the model base becoming too big to be practical. This was an especially challenging project because, apart from having over 350 units, it was also a steeply sloping site which meant we had to accurately model all the levels and contours, including steps, embankments and retaining walls in virtually all the gardens.
Realistically detailed sales model for marketing suite.
We recently completed this 1:150 scale sales model for a new client, a Kent based developer, and as soon as it was delivered their response was: “…the model is fab! The sales director and sales advisor are both really pleased with it – it’s a great tool which will help us to sell these new homes off-plan! Thank you for all your hard work.”
What makes our sales models so effective is the quality of finish and high level of detail we can achieve. This gives house purchasers a clear vision of how the building and gardens will look and enables them to buy with confidence, even when the building is little more than a set of muddy foundations. Our client was so pleased with the first model we’re just about to complete a second project and are in the quoting process for two other sites.
Marketing model for red brick hospital redevelopment.
Completed in 1845 this sprawling Victorian red brick hospital building is being converted for residential use and the developer needed a site overview model as a marketing tool for their sales office. This was a difficult project because we had to draw up many of the elevations ourselves from photos and original floor plans and we had to accurately reflect lots of small but important level changes across the site. At 1:200 scale we also had to show all the original Victorian stonework detail such as quoins, finials, clock towers and complex chimney designs. The model and a purpose-built display plinth were delivered to site in Shrewsbury early this week ready for a launch event in the New Year.
Detailed sales model for North London residential development
Sometimes a project turns out to be much trickier than expected and this was definitely the case with this illuminated sales model for a North London residential development. Not only was it on a complex sloping site with lots of surrounding context buildings, it also had heavily articulated elevations composed of many different materials including a very specific range of metallic finishes. The client was very concerned that these finishes should be accurately represented and we spent a lot of time working with the architects creating sample swatches to make sure the colours on the model were as authentic as possible. The requirement for general illumination added further technical complexity to the project but in the end it all came together as planned and the client was delighted with the finished result. In fact we had an email from him with the following comments "We have just been to the agents office to see the model for the first time. It’s fantastic! Thank you so much for all your hard work on this project. I’m sure it will help enormously to sell the units off plan...".