Revolving Globe Display
The client for this project, Nottingham University wanted to create an eye catching icon that they could use as a marketing tool at various promotional events. To emphasize their strong overseas connections they wanted to visually portray their marketing strap line “Closing the Global Knowledge Gap” by creating a world globe made up from jigsaw shaped pieces with their logo as the final piece of the puzzle. We developed this brief from loose concept stage to a fully realized functional display that they could transport and set up easily themselves at any venue. We even threw in the idea of making the globe rotate slowly and up-lighting it from below to add extra visual impact. The globe itself was made from fiberglass (for strength and lightness) with a painted and lacquered finish.
Shipyard Model – 1:1250 Scale
Every now and then we are asked to turn around a project within a very tight deadline and this was a particularly demanding one with only 8 days to get the job done. The client was actually another model making company who, due to other commitments, didn’t have the capacity to do the whole job in the time available. So they commissioned us to produce the model base/landform whilst they created the ships, cranes, buildings, lights and other surface detail. Once we’d done our bit we “shipped” the base to them so that they could add all the detailed elements that bring the model to life. The model then had to be boxed up and sent to Libya. The developers were very pleased with the final result, particularly as it had been completed in 2 weeks. Typically a model this big would need at least 3 – 4 weeks to complete.
Toner Cartridge Display Model
The brief for this project was to create a simple, sturdy yet portable display that enabled the client to demonstrate the minimal number of parts in his Toner Cartridges (on the right) compared with the complex myriad of components in a conventional cartridge. We created this simple design which shows the two sets of components fixed on to clear Perspex up-stands mounted on plain white plinths. The Perspex covers helped “frame” the displays visually and protect them from dust and damage.
Small Scale Housing Model – Scale 1:500
This is an unusually small scale for a housing development marketing model – 1:200 scale or 1:250 is more typical for this type of project. This small scale was chosen due to limited space and a tight budget. But although this lacks the detail of the larger scales it does convey a clear easy to understand overview of this large spread out site. The grey blocks represent existing buildings that are not part of the development. If you click on the Enlarge Image feature on the picture, you’ll see that a surprising level of detail is shown (even though the house elevations are only about 14mm high) and we’ve even created accurate topography with stepped roof levels and sloping contours, etc.
Range of Models for HSBC Bank
This diverse group of models was commissioned by HSBC bank as part of a worldwide branch refurbishment program. Designed to fit into standardized glass cabinets, the purpose of the models is to draw attention to newly created information panels featuring case studies of companies the bank has supported. Each model reflects an important element of the company’s field of business. The picture above shows four of the models in one of HSBC’s main branches in central London. So far we’ve sent dozens of sets of models to branches in cities all over the world, as far apart as Vancouver, Paris and Hong Kong (to name but a few). All the models began as concept visuals which we then developed from prototypes through to final approved designs, before going into batch production. The range comprises seven different model types and we are currently in the process of developing new model designs for three new case studies. We’re pleased to be able to say this is an ongoing project with orders coming in on a regular basis.
Seven different model designs
The creation of these seven very different models required a wide range of model making techniques and involved solving many technical problems along the way. The models look deceptively simple in the photos but each design had at least one technically demanding issue that needed resolving. Furthermore they had to be designed so that they could be safely shipped in cardboard boxes, be easily assembled on site, and be durable enough for long term display. Luckily this is just the sort of challenge we enjoy. With our highly skilled team and 20 years of experience behind us, we were able to turn the initial concept sketches into the eye catching models that are now on display in HSBC branches around the world.