Model of Butlins redevelopment plan at 1:200 scale










This 2.3 metre long model was commissioned to showcase the new development proposals at Butlins holiday resort at Minehead, Somerset. The model shows the first phase of the development, a new chalet area, in full colour and detail whilst the phase 2 proposals for a new hotel are shown at a simplified, monochromatic level (the building is just visible as a white massing block in the main photo). The phase 2 area will be updated to a fully detailed level at a later date. An important requirement for the model was that it should illustrate the attractive landscaped setting for the new chalets and the client was very pleased with the final result.

 Industrial model with cut-away internal view

















The client for this project was actually the supplier of the oil that goes inside the transformer who wanted to show a typical application of their product in use. That’s why the model shows a cut-away view with a representation of the transformer being full of oil inside. The contained oil is represented by 0.5mm clear acrylic with a pale, slightly rippled amber lacquered finish. It was important that the volume of oil was visible to the eye but clear enough to allow slightly distorted views of the transformer’s internal components. The model was supplied with a purpose-built, aluminium framed flight case because its first use was to be shipped overseas to a trade exhibition.

Concept model shipped to Saudi for competition bid


This white styled concept model incorporates clear Perspex blocks to represent the proposed buildings for a major development in Saudi Arabia. The client RTKL, an international firm of architects, needed a company who could complete the model in just two weeks, despite the fact that for the first week they were still finalizing the scheme. We were happy to take the project on, working flexibly with the client as they evolved their design. The model then had to shipped to Saudi to form the focal point of their presentation for this international competition.

House model with lift-off floors











Because of the complex layout of this luxury villa the developer felt he needed a realistically detailed marketing model to allow potential buyers to fully appreciate the intricacies and subtleties of the architecture, especially as it was situated on a steeply sloping site. As well as giving it a realistic external appearance we also had to build the model in removable layers so that the split level internal room layout could be demonstrated as well. You can see this in one of the images. Although there is no internal colour or detail we did includ some simplified furniture and fittings to give the rooms an instant identity and a clear sense of space.

Interactive update of static model











Originally built as a static model in spring this year, GSK asked if we could add an interactive element to help the model convey a more detailed representation of their sustainable energy and waste treatment processes. Our solution was to add a touchscreen information panel linked to area specific illumination on the model. This is the second major project we’ve completed for the blue chip pharmaceuticals manufacturer GlaxoSmithKline who demand the very highest standards from all their suppliers and sub contactors. The main aim of this model was to demonstrate how the company harnesses biogases from their waste treatment process to fuel a newly installed Combined Heat & Power facility. On the original static model colour coding of the pipes indicated the different stages of the treatment process. The addition of the interactive touch screen and pulsing lights on the model allowed us to create a much more engaging and informative presentation.