Detailed sales model for North London residential development

Sometimes a project turns out to be much trickier than expected and this was definitely the case with this illuminated sales model for a North London residential development. Not only was it on a complex sloping site with lots of surrounding context buildings, it also had heavily articulated elevations composed of many different materials including a very specific range of metallic finishes. The client was very concerned that these finishes should be accurately represented and we spent a lot of time working with the architects creating sample swatches to make sure the colours on the model were as authentic as possible. The requirement for general illumination added further technical complexity to the project but in the end it all came together as planned and the client was delighted with the finished result. In fact we had an email from him with the following comments "We have just been to the agents office to see the model for the first time. It’s fantastic! Thank you so much for all your hard work on this project. I’m sure it will help enormously to sell the units off plan...".

Large sales model at 1:250 scale. 

At 2.7 metres long by 2 metres wide this is one of the largest, housing sales models we’ve ever made. The project started off as a phase 1 model only but then the client decided they wanted to market phase 2 and 3 at the same time so asked us if we could model the whole site in one go. With just under 500 units on a complex sloping site this became a 3 month project and we just managed to meet the launch day deadline. For portability and ease of working, the landform is in 4 sections that butt together on a purpose built plinth. The Perspex cover however, was a one piece unit and we had to take a large window out just to get it into the sales office. We’ve got two other models on the go for the same client but thankfully they’re both more manageable sizes.