Detailed marketing model for national developer

 

We’ve made three of these housing development models already this year and we’ve got four more in the pipeline over the next couple of months. 1:200 is an ideal scale for these types of models because it allows us to show a good level of detail but keeps the model reasonably compact, which is important if it’s going into a cramped sales cabin on site. For larger developments with over 100 plots we sometimes have drop down to 1:250 scale, just to keep the model at a manageable size.

3 storey model helps artists plan their shows

 

 

 

 

 

 

 

 

An art gallery in London asked us to produce 10 sets of these floor plate models to help artists design upcoming shows. Each set consisted of 3 storeys and showed the circulation routes and available floor and wall space on each level so that the artist could plan the positions of paintings or other exhibits in their show. At 1:20 scale the floor plans are very large so we designed a flat-pack solution which allowed the artists to take the three floor layouts as portable kits that could be easily assembled at a later date. We created our own CAD files for all components and then laser cut the floors and walls out of 5mm acrylic. Stairwells, WCs and other facilities were indicated by laser-engraved lines on the floor plates.

Model of Butlins redevelopment plan at 1:200 scale

 

 

 

 

 

 

 

 

 

This 2.3 metre long model was commissioned to showcase the new development proposals at Butlins holiday resort at Minehead, Somerset. The model shows the first phase of the development, a new chalet area, in full colour and detail whilst the phase 2 proposals for a new hotel are shown at a simplified, monochromatic level (the building is just visible as a white massing block in the main photo). The phase 2 area will be updated to a fully detailed level at a later date. An important requirement for the model was that it should illustrate the attractive landscaped setting for the new chalets and the client was very pleased with the final result.

Concept model shipped to Saudi for competition bid

 

This white styled concept model incorporates clear Perspex blocks to represent the proposed buildings for a major development in Saudi Arabia. The client RTKL, an international firm of architects, needed a company who could complete the model in just two weeks, despite the fact that for the first week they were still finalizing the scheme. We were happy to take the project on, working flexibly with the client as they evolved their design. The model then had to shipped to Saudi to form the focal point of their presentation for this international competition.

House model with lift-off floors

 

 

 

 

 

 

 

 

 

 

Because of the complex layout of this luxury villa the developer felt he needed a realistically detailed marketing model to allow potential buyers to fully appreciate the intricacies and subtleties of the architecture, especially as it was situated on a steeply sloping site. As well as giving it a realistic external appearance we also had to build the model in removable layers so that the split level internal room layout could be demonstrated as well. You can see this in one of the images. Although there is no internal colour or detail we did includ some simplified furniture and fittings to give the rooms an instant identity and a clear sense of space.