Marketing model for "not-for-profit" housing organization.
Curo, a not-for profit housing developer is one of the largest housing providers in the west of England. This marketing model represents just part of a very large overall site near Bath and is the first time the company has used a model as a promotional tool. The plan is to follow this with additional models as new phases of the site become active. The development is a mix of apartments and houses and includes a large proportion of affordable homes. We used 1:250 scale for this model because it kept the overall size of the base compact but allows us to show a reasonable level of detail.