Fully interactive model for Notting Hill Sales.

One of our existing clients recommended our services to Notting Hill Sales which lead to us producing this fully interactive sales model for one of their major developments in London. The interactive element allows touch-screen controlled illumination of individual apartments with floor plans visible on screen and various filter options such as number of beds, aspect, availability, etc. Due to limited space in the marketing suite, we had to use a smaller than usual scale for this type of model which made it much more tricky to build in the wiring and individual apartment lights. The client asked us to create a “ghosted” but recognisable representation of an existing on-site building so our solution was to model it in clear acrylic, but still replicating a lot of the building’s architectural features – you should be able to pick this up in the photos.

…well, an event nearby, at least. .

We were asked to take our 6.5m x 5.5m interactive model of Cardiff up to London for an event that coincided with the London Marathon. As it happened, the venue was very close to the finishing line in Pall Mall which caused all sorts of problems with access for unloading and setting up the model. With some detailed advanced preparations, including advising the police that two white vans and a six man team would be arriving in the area, we were able to overcome all the issues and ensure the model was on site looking its best for the event. Our well-travelled model has been to many different venues including three trips to London and one to Cannes.

Our Cardiff model shines at Cannes Mipim

 

We’re just recovering from transporting our 6.5m x 5.5m interactive model of Cardiff all the way to Cannes and back for the Mipim 2015 property marketing event. We had to pack the model up in two large vans, drive for 2 days to Cannes via Eurotunnel, set the model up, hang around Cannes for 3 days (it wasn’t all hard work) and then do the whole process in reverse, getting the model reinstalled in its marketing suite in Cardiff for a VIP event last week. Fortunately the model was specially designed so that it could be taken apart and transported to different locations as this was a major requirement in our original brief. So far it’s been to Cannes this year, London Mipim last October, and a couple of local venues earlier last year. No doubt we’ll be off on our travels again soon – watch this space.


 Interactive Masterplan Model 1:750 Scale

 

By all accounts, our 6.5m x 5.5m interactive model of Cardiff stole the show at Olympia during London’s inaugural MIPIM global property conference last week. Our team set it up on Tuesday for the 3 day event and then dismantled it on Friday evening, bringing it back to Cardiff (in two vans) where it is shortly going to set up in a permanent marketing suite. Once the model is in its new home it will be used to promote the city of Cardiff to national and international investors. It is a fully interactive model controlled via a large touchscreen which activates over 30 different lighting zones on the model and at the same time displays relevant information pages on the touchscreen. The screen images will also be projected onto a giant screen so that the information is visible to all.

Interactive model with speed and direction controls

 

This unusual industrial model was a real challenge on two fronts – firstly because of the very complex shaped components involved but also because of the requirement for a very specific interactive element. The thruster comprises a large propeller that forces water downwards through a deflector that can be rotated through 360 degrees to direct the water thrust in any direction. This is the USP of the client’s product and, as such, he wanted the model to incorporate a rotating propeller (with speed control) and a movable deflector (clockwise and anti-clockwise) at 6rpm. We also had to work out how to mount the model in a cut-away view of a ship’s bows and create a cut-away view of the thruster to show the main working components. The model was recently shipped in a large flight case to a trade event in Germany – one of the inset images shows it on their stand.